We have developed a new tool to increase conversion — the Cart Reminder module, which reminds customers of abandoned orders. This simple yet effective solution helps draw users' attention back to the items in their cart and encourages them to complete their purchase.
After a customer adds a product to the cart and continues browsing the website, a subtle informational block appears on the site pages. It displays the number of items, total cost, product images and names, and includes a “Checkout” button that leads directly to the final order step. This approach helps retain potential buyers and increases the likelihood of order completion.
The module is configured through the standard OpenCart admin panel, with the ability to assign the reminder block through page layouts. Additionally, we recommend extending the cart retention period for guest users by setting the session.gc_maxlifetime parameter in the php.ini file to 2592000, which equals 30 days. This allows the cart contents to be preserved even after a long absence from the site.
Cart Reminder is a convenient way to boost sales without being intrusive, making the shopping process more complete and customer-focused.